Wildberries analytics for sellers

See your true profit
on Wildberries.

POWW unifies your WB account, 1C warehouse and Bitrix catalogue. It shows the real margin after every marketplace fee, plans FBO supplies across 7 regional clusters and surfaces dead stock.

122 weeks of history
1,920 SKUs mapped
7 WB clusters
−4.7% margin in low season — instantly visible

What's inside

Not a chart gallery — decision tools.

📊

Weekly P&L

Revenue, buyouts, returns, commission, logistics, acquiring, tax, opex — line by line. Not "how much shipped", but how much you actually earned.

💎

SKU segmentation

⭐ Star / 🌟 Strong / 🟢 Good / 🟡 Medium / ⚪ Weak / 📉 Declining / 💔 OOS / 💀 Dead. Grouped at base-product level — no duplicates across variants.

🚚

Cluster supply plan

Drives RRI down from 1–2% to < 0.1%. Calculates localization share, tells you how much to ship to each of 7 hubs: Elektrostal, Krasnodar, Samara, Yekaterinburg, Barnaul, SPb, Vladivostok.

🏬

1C warehouse ↔ WB

One 1C item → multiple WB cards via Bitrix catalogue. 100% barcode mapping. See where 1C is full and WB is zero (and vice versa).

📅

Seasonality & trends

Monthly seasonal index (Dec +43%, Jun −33%), category dynamics year-over-year, Nov–Dec peak forecast per SKU.

💬

Auto-reply for reviews & chats

A GPT assistant replies under your store's rules. Defects/returns instantly escalate to a human operator. Saves 80% of support time.

🧮

Break-even point

Knowing your opex and contribution margin, POWW computes the minimum monthly revenue you need to stay in the black. Forecasts summer-dip risk.

🛒

Purchases & excess

"Do not restock" list by ABCD class. "Urgent" alert for top-A SKUs with < 30 days of cover. Dead-capital list with ₽ valuation.

What it looks like

Screenshots from our own live dashboard.

Metrics · May 25–31, 2026
Revenue₽634,792
WB fees51%
Profit−₽29,990
Margin−4.7%
P&L with real cost — you see the red the moment it happens
Products · segments
5
🌟22
🟢49
🟡149
📉443
💀1273
Segmentation — stars vs. dead tail
Supply plan · LR 50.7% → target >60%
Center / Elektrostal2,957
South / Krasnodar2,106
Volga / Samara1,229
Siberia / Barnaul1,175
Urals / Yekaterinburg919
SPb / Shushary781
Far East / Vladivostok279
Units to ship per hub — to zero out the RRI penalty

How it works

  1. 01

    Connect your WB account

    Via a Wildberries Statistics API token. Read-only access — we never edit your listings or prices.

  2. 02

    Import 1C warehouse (optional)

    If you run 1C:UNF or 1C:Retail — one day for OData integration. Mapped to WB by barcode.

  3. 03

    Crunch the full history

    Seasonality, trends, P&L. Two years of WB finance reports in one click. Margin including opex.

  4. 04

    Fresh data every hour

    FBO stocks, orders, ratings — hourly. Finance reports — weekly. Cost prices — daily.

Request invite

We're rolling POWW out to a limited group of sellers. Leave your contacts — we'll reach out in 1–2 days, walk through your case and set you up in half a day.

  • ✓ Free for 14 days
  • ✓ Setup in 30 minutes
  • ✓ No strings attached